By Smart Marketer | January 25, 2020
How will data and privacy laws impact your marketing strategy in 2021? In part 3 of this 3-part segment of #WeOutHere, our host John Grimshaw shares his final 4 predictions of what’s to come in 2021. Consumer data is the new oil, and appears to be getting more valuable every day. Because of this, legal changes to the acquisition and usage of customer data is trending in favor of consumers and not marketers. John is here to break this all down and give you action items to get prepared. If you haven’t listened to parts 1 & 2, go back to episodes 10 and 12 of the podcast!
You Will Learn:
- • Which popular website was sued for lack of Web Accessibility
• Why you should become familiar with the CCPA if you sell in California
• Why Facebook requires you to update your data restrictions to perform optimally
• Types of business legislation that could be passed in the next year
Resources Links:
via https://www.aiupnow.com
Nancy Lazure, Khareem Sudlow
