#SmallBusiness In some futuristic scenarios, brands will use facial recognition to customize offers to consumers as they walk by virtual billboards, enter stores or watch mobile video in different locations. Already, some in the marketing indus...

#SmallBusiness Express has seen a rebound in sales as the fashion retailer carries out a strategy that includes reaching customers where they shop — namely, on their mobile devices. The omnichannel approach has helped the retailer to recover fr...

#SmallBusiness Perfect Corp. this month announced plans to become publicly traded through a merger with a blank-check company. The proceeds from the deal will be used to support its expansion beyond providing augmented reality and artificial in...

#SmallBusiness E-commerce companies are paying higher prices for digital advertising after Apple's privacy update made it harder to track iPhone users and target them with relevant marketing. The rising costs of mobile ads will push online reta...

#SmallBusiness Brief: Adidas, H&M, Levi's, Michael Kors and Warby Parker are among the brands testing a new Instagram feature that lets consumers set reminders for when products are available to buy, according to an Instagram announcement. Bra...