#Tech There’s no doubt we live in a data driven world, and it won’t change. No business can really survive without accurate data to build strategies, track progress and drive success. For merchants with an ecommerce business, data is meant to be...
Friday, December 3, 2021
What is Facebook Conversion API and why it’s important for your ecommerce business
Friday, October 15, 2021
How to come up with a business name
#Tech Although it seems so simple, coming up with a name for your brand when you start an online store is no easy task. While some entrepreneurs get struck by divine inspiration and their business name emerges from thin air, it is more common to...
Tuesday, September 28, 2021
Why and how to optimize your purchase funnel
#Tech How the right tools can help improve the conversion rate of your store. If you landed on this page, it must be because you are already familiar with the concept of the purchase funnel. In ecommerce, this corresponds to all the steps betwe...
Friday, April 16, 2021
Use Case: How the online store Les Raffineurs managed to grow thanks to Klaviyo's PrestaShop integration
#Tech In 2014, Julien Bergis and Romain Jourdan had the original idea for what would later become the online store Les Raffineurs : a webshop aimed at easing the process of finding great gift ideas. Almost seven years later, more than twenty peo...
Monday, April 5, 2021
VAT: New rules applicable for the European Union from July 1st 2021
#Tech On July 1, 2021, the VAT rules applicable to distance selling and more broadly to BtoC E-commerce will be profoundly modified for all European Union (EU) countries. The implementation of the set of texts amending these rules, known as the ...
Monday, September 21, 2020
Marketplaces: what are the main difficulties encountered by retailers, and what are the solutions?
#Tech During the release of the Marketfire e-commerce solution module on the PrestaShop Addons Marketplace, we had the pleasure of meeting with Xavier Vaucois, founder and CEO of General Internet and publisher of Marketfire, a new tool that aims...
Thursday, January 30, 2020
The future of delivery: what will it look like?
From the robotic solutions tested in China or the United States, to improving local coverage, what are the advances that will by: PrestaShop Team via https://www.AiUpNow.com/ ...
Tuesday, January 7, 2020
Security announcement: your store may be vulnerable to malware. Here is what you need to do
updated on 09/01/2020, 10 h 20 Dear PrestaShop user, by: PrestaShop Team via https://www.AiUpNow.com/ ...
The PrestaShop year 2019 in numbers
2020 has just begun and this is a very special year to come for PrestaShop. by: PrestaShop Team via https://www.AiUpNow.com/ ...