#Tech More than a nice-to-have addition to a website, HTTPS encryption plays an important role in search rankings. HTTPS makes websites safer for users to visit, and that added layer of security is highly valued by Google. If there’s any questio...
#Tech Is AMP on its way to getting cancelled? Twitter confirms it intends to drop support for the Google-backed format by the end of the year. In an updated developer document about AMP pages, Twitter states it’s currently in the process of disc...
#Tech
Google Launching November 2021 Broad Core Algorithm Update
Google is releasing a broad core algorithm update on November 17, 2021.
/ 4 seconds ago / 2 min read
#Tech Google Launches New Local Search Features Google is rolling out new features for local search, as well as new tools to assist journalists with producing locally-relevant stories. / 4 seconds ago / 3 min read
#Tech Google’s John Mueller confirms bolding important text in a paragraph can help your site’s SEO as it allows Google to understand the content better. This is stated during the Google Search Central SEO office-hours hangout recorded on Novemb...
#Tech Building authority with Google is going to take more than publishing a site with just 30 pages, advises Search Advocate John Mueller. That’s especially true if the site has stopped publishing new content for a while. Mueller says this in r...
#Tech The length of time between clicking the link to view the webpage and clicking the back button to return to search results is referred to as dwell time. On paper, it sounds like an effective metric for measuring user satisfaction. This may ...
#Tech Google My Business is no more—get used to saying “Google Business Profile” as the search company simplifies and renames its important local search tool. With the new name comes an all new way for businesses to claim their profile, which ca...
#Tech Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the existing version. One of the biggest problems with PageSpeed Insights is how data is presented. There’s no clear separation between ...
#Tech LinkedIn is adding new features to company pages to improve internal communication, attract new talent, and gain insight on competitors. We’re in the most competitive hiring market on record. What others are calling The Great Resignation, ...
#Tech Does Google prefer shorter URLs over longer URLs? That’s an SEO myth that won’t go away. Here’s when URL length matters and when it doesn’t. URL length is the topic of discussion in the latest installment of the Ask Googlebot video series ...
#Tech Landing a spot on the Explore page is the best free exposure you can get on Instagram. Explore is a discovery engine that helps users find new content, and getting featured there is instrumental to growing an audience on Instagram. Over 20...
#Tech YouTube is now using automatically generated chapters as a source of metadata in search. Previously only manually defined chapters were used when ranking search results. This is an important update if you practice YouTube SEO because it ha...
#Tech One of the longest-running debates in SEO happens to involve the length of content and whether it has an impact on rankings. Word count is said to be a factor for search results, with claims suggesting Google sees high word counts as a sig...
#Tech Google’s John Mueller says work on improving your website’s content, rather than implementing technical fixes, when recovering from a broad core algorithm update. A ranking drop following a core update indicates your site is losing relevan...
#Tech Canonicalization is loosely connected to search rankings, but would it be a stretch to call it a ranking factor? You may have heard that the rel=”canonical” tag is a tool that can be used to consolidate ranking signals from multiple URLs i...
#Tech Facebook explains, and CEO Mark Zuckerberg apologizes for, an outage that took services offline for six hours on Monday, October 4. All three properties — Facebook, Instagram, and WhatsApp — went down starting around 11:40AM ET Monday and ...
#Tech Keyword-rich anchor text has long been an SEO best practice. Why? Because it’s a way to signal to search engines about what type of page your link is pointing to. That information is believed by many to play a role when it comes to ranking...
#Tech Twitter plans to roll out a series of updates to TweetDeck this week, which include new and familiar features that were requested by users. TweetDeck is a first-party tool that allows Twitter users to manage multiple dashboards side-by-sid...
