One Thing Your Team and Investors Always Need to See: A Clear Path - The Entrepreneurial Way with A.I.

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Saturday, June 25, 2022

One Thing Your Team and Investors Always Need to See: A Clear Path

#SmallBusiness

There are a lot of “VC-ism”, and one you hear a bit is The Clear Path.

What’s that?  It’s a way of summarizing the combination of current growth, TAM and future prospects into where things are going.  E.g.,

  • “Yes, it’s early, but there’s a clear path to $10m-$20m ARR just doing what they are doing today.”
  • ”There are challenges, but with that level of growth, there’s a clear path to a unicorn round”
  • “They’ve done a great job getting here, but I just don’t see a clear path to $100m ARR”
  • ”Without a second product, I don’t see a clear path to IPO”

Etc. Etc.

While it can be more than annoying to hear all your hard work as a founder reduced to how “clear your path” is to the next stage, it’s actually an incredibly useful heuristic for communicating.  Not just to investors, but to your employees, partners, and team.

Because it doesn’t really matter where you are today for your team.  It matters where you are going, and how you are going to get there.

Make sure everyone knows:

  • What the next big milestone is
  • Why you are realistically confident you’ll get there
  • What it will take
  • What the risks are, and where you need to level up.

Just share that, cleanly, in every team meeting, and in every VC discussion.  Get really good at it.

And watch folks rally around that Clear Path.  Once … you make it clear.

The post One Thing Your Team and Investors Always Need to See: A Clear Path appeared first on SaaStr.





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Jason Lemkin, Khareem Sudlow