Business Ideas 2021: On-demand Health and Wellness #StartUps - The Entrepreneurial Way with A.I.


Thursday, December 31, 2020

Business Ideas 2021: On-demand Health and Wellness #StartUps

Health and wellness business ideas

As we’ve mentioned throughout this piece, the main areas for on-demand health and wellness are in fitness, mental wellbeing, and nutrition. There are a number of ways you can get involved with these areas.

First, you could become a remote personal trainer or nutrition consultant. This is great if you already have qualifications in fitness, psychology, or food, or if part of the larger plan is for you to gain qualifications in those fields.

According to the National Register of Personal Trainers, a personal trainer course can set you back between £1,500 and £2,000. However, both psychology and food-related services may require you to have a higher level qualification, such as an undergraduate or masters degree.

Of course, you don’t have to be directly involved with the product or service your business offers. You could invest in the help of people who are already specialists in their field, and use their expertise to create nutritional products or deliver health and wellbeing services.

A person who has done this successfully is James McMaster, the CEO of nutrition brand Huel. Successfully building on the initial ideas of the company’s entrepreneur founder Julian Hearn, the company sold an impressive 25 million liquid meals in its first three years.

Secondly, you could build a wellness app. Someone who has already done this is Andrea Oliver Garcia, founder of Emjoy, an audio-based wellness app that helps women achieve sexual liberation.

“I designed Emjoy to address the orgasm gap normalised by my girlfriends and I along with so many others. User feedback shows that our ever-growing, on-demand library helps women feel increasingly empowered, experience pleasure, report more libido, and learn about their bodies in a safe, fun space. With every download, we move closer towards creating a future where sexual wellness is considered as important as mental and physical wellbeing.”

You could even develop and sell products related to the health and wellness industry, such as fitness equipment to facilitate working out from home, or craft products for those that find art and crafts therapeutic if they’re struggling with their mental health.

via by Aimee Bradshaw, Khareem Sudlow